Our Mission

Average Marksman emerged from a simple yet powerful vision: creating an inclusive space where shooting sports and outdoor adventures are accessible to everyone, regardless of experience level. We believe there’s far more than one way to accomplish a task, and everyone can enjoy these pursuits, no matter their skill level.

Nicholas Lytle | Average Marksman

Who We Are

Founded by Nicholas Lytle, Veteran, Business Owner, and avid Outdoorsman, Average Marksman was created to bridge the gap between casual shooters, seasoned marksmen, and everyday outdoor enthusiasts. Nicholas brings his unique perspective and no-nonsense approach to every piece of content we produce, cutting through the marketing hype that often dominates firearm and outdoor gear discussions.

What You Can Expect

Average Marksman is dedicated to everyday shooters and outdoor enthusiasts who can expect:

  • Honest Reviews: Honest equipment reviews without marketing hype
  • Practical Techniques: Tips & Techniques for real people in real situations
  • Outdoor Adventures: Authentic content including hunting and field experiences
  • Tested Gear: Recommendations based on actual field testing
  • Inclusive Community: A judgment-free environment that welcomes all skill levels
  • Straight Talk: No-nonsense advice and real time experiences.
Nicholas Lytle | Average Marksman

Join Our Community

If you haven’t yet, make sure to subscribe to the Average Marksman YouTube channel for more detailed reviews, tips, and updates. Thank you for your support.