Average Marksman was founded by Nicholas Lytle, a veteran, small business owner, and outdoorsman. He built the platform from years of hands-on experience. The goal has always been simple: provide clear, useful information people can trust and use.
Average Marksman was founded by Nicholas Lytle, a veteran, small business owner, and avid outdoorsman. From the beginning, the focus has been on cutting through hype and relying on real-world experience to guide decisions. That same approach continues to shape how Average Marksman grows and expands into new areas.
